FIGHT BACK
We consult exclusively with North American firearms and martial companies.
We help them with business process, strategic planning, websites, e-commerce and battling the stigma the industry carries with banks, merchant processors and Social Media.
We Understand.
We are in the firearms business, not on the outside looking in. We deal with the problems you deal with daily, and can guide you on how to solve them.
We Deliver.
We measure success in bottom line dollars and cents for our partners. Metrics and analytics are fine, but results are what pay.
We're Creative.
We network with other companies, agencies, firearms businesses and consultants to stay cutting edge and always be one step ahead.
WHAT WE DO
We don’t like short relationships. We partner with our clients to take on risk and share rewards. Bringing the varied parts of your business together and preparing it for its next step, and eventual ascendancy, is what we do.
Business Process
Growing your business is tricky, and has many pitfalls. Let us guide you on best practices so you can concentrate on what you do best.
Strategic Planning
To know where you can go you must know where you are. Building on solid business intelligence, we map the road to your goals, and help you every step of the way.
Integration
All the parts of your business must work together, from accounting to e-commerce to marketing on retail. We can mesh these separate parts together so they work for you, not against each other.
The Right Tool For The Job
There was a meme floating around Facebook once. It was an infographic of all the gear used in the production of a rock and roll song. It started with the rental of expensive guitars even more expensive vintage amplifiers
How Big Is That Thing?
Let's face it. A picture is worth a thousand words. Even more so on social media. But making sure the subject of your image displays front and center is key. So here you go. The 2018 social.medianimage cheat sheet we
The Landing Page – Nailed It
Anyone who knows us knows we are, in fact, bag whores. Personally I have a fetish for EDC bags that goes back to well before my tactical days, and have a decent collection. The CFO however has stated that I
PFC Ballistic Off-Body Bag
Greg got interviewed by GUNS.com about his CCW rig. He has taken a lot of flack and stirred up controversy with his choice of off body carry, but honestly, after watching this video, I am convinced that this is how